Comments on: 5 Underrated Channels to Build Brand Loyalty and Increase Consumer Engagement

Comments on: 5 Underrated Channels to Build Brand Loyalty and Increase Consumer Engagement https://brandmarketingpsychology.com/5passages/?utm_source=rss&utm_medium=rss&utm_campaign=5passages Discover How Brands Live in the Mind | Marketing Psychology Insights | Consumer Psychology Insights Fri, 11 Sep 2015 21:27:58 +0000 hourly 1 https://wordpress.org/?v=6.1.1 By: Matt Purvis https://brandmarketingpsychology.com/5passages/#comment-48 Wed, 26 Feb 2014 20:55:43 +0000 http://brandmarketingpsychology.com/?p=448#comment-48 I appreciate the perspective and I do think that the piece helps advance our understanding of brand. “Engagement” however under-represents the strategies of super effective brands and it also downplays their results.

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